What gives B2B Data Heroes their superpowers?
Anteriad surveyed over 320 B2B marketers and has uncovered there are Data Heroes among us. We have a step-by-step eBook available on how to become a Data Hero yourself, but […]
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Outlook for B2B Marketing: A Market in Transformation whitepaper
Did you know? B2B marketing spending is expected to grow from $49.9 billion to reach $70 billion in the US through 2026. Based on 200 senior executive survey responses from […]
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4 Steps to Become a Data Hero
In our recent research, The 2023 Marketing Data Impact Report, we learned how today’s marketers are building and converting audiences, improving metrics, and driving pipeline—all while under increasing amounts of […]
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Effective Content Syndication Strategies: A Marketing Guide for Successful Campaigns
This guide provides valuable information on how to implement content syndication strategies in your marketing campaigns to increase brand awareness, generate leads, and drive conversions. A content syndication strategy involves […]
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10 Ways to Put Intent Data to Work
Intent-Based Marketing Series: Part 3 In our previous eBooks in this series (Part 1: Quick Start Guide and Part 2: Using Intent at Every Stage of Your Funnel), we established […]
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Intent at Every Stage of Your Funnel
Intent-Based Marketing Series: Part 2 Are you looking to optimize your marketing funnel and increase conversions? Look no further! Our eBook offers expert insights on how to leverage B2B intent […]
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Data and Tech: Enterprise B2B Marketing Priorities for 2023
Are you looking for effective strategies to enhance your enterprise B2B marketing plans? Our recent study with Ascend2 reveals how these big B2B marketing organizations are focusing on B2B data […]
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How to Develop a Demand Strategy
For the most part, businesses face the same challenges when it comes to driving demand. They know what they want to accomplish, but they don’t necessarily have the budget or […]
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Quick Start Guide to Intent-Based Marketing
Intent-Based Marketing Series: Part 1 Welcome to the Quick Start Guide to Intent-Based Marketing resource page! Here, you’ll find valuable information about how to implement intent marketing in your strategy […]
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