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Ebooks

Outlook for B2B Marketing: A Market in Transformation whitepaper

Did you know? B2B marketing spending is expected to grow from $49.9 billion to reach $70 billion in the US through 2026. Based on 200 senior executive survey responses from […]

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Ebooks

4 Steps to Become a Data Hero

In our recent research, The 2023 Marketing Data Impact Report, we learned how today’s marketers are building and converting audiences, improving metrics, and driving pipeline—all while under increasing amounts of […]

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