From Growth to Greatness - Delivering Success in 2025 and Beyond

December is a month to reflect on the past year and look ahead as we set our strategy for next year. I’m incredibly proud of what we’ve accomplished this year and how well we are positioned for growth and innovation in 2026. Each of our milestones is measured not by our own company’s growth, but by client success. The more we see our global B2B marketing partners achieve, the more we know that our approach is working. 

Our research this year found that B2B marketing leaders have taken on more responsibilities, and that they are more focused on data and technology-driven solutions to help them achieve their goals. As we look at the success we have achieved with B2B marketers, it’s clear that we are aligned to deliver on their needs and drive success in the future. 

Product Innovation and AI Integration 

After a year of innovation, B2B marketers can activate best-in-class data with our AI-driven technology, achieving operational efficiency and “analytics everywhere.” Our announcement of Audience Builder, as well as our AI content production capabilities are helping to streamline B2B marketing workflows, while increasing precision and improving insights for customers. 

Our “AI-first” approach not only delivers direct value to clients, it improves our internal performance. We’ve implemented AI to streamline data processes, improve fulfillment speed, and enhance service delivery across all business lines.

Looking ahead, we will continue to deliver AI and data-first solutions that combine seamlessly to deliver an intelligent B2B marketing system - one that is intuitive and adaptive, delivering unparalleled performance. 

Proven Global Presence

Anteriad has expanded these market-leading capabilities across North America, EMEA and APAC, with a specific focus in India, Singapore and Australia in 2025. Our presence in these markets has been met with enthusiasm from B2B marketing leaders, and we’re invested in delivering world-class solutions that are relevant for both global companies and those operating within local markets. We recently announced major global audience growth, which gives B2B marketers significantly more quality reach where it matters most.

As we look forward to new markets, we’re focused on keeping our model intact - acquiring top local talent, building out regional expertise and market-leading data assets. Not only do we deliver global data and AI-driven solutions, we provide the regional expertise that ensures success. 

Solutions With Proven Results

This year, we’ve accumulated numerous proof points that B2B marketers worldwide win with Anteriad. We’ve been recognized by Forrester as a Strong Performer in The Forrester Wave™: Intent Data Providers For B2B, Q1 2025, as well as a notable provider in their Revenue Marketing Platforms for B2B Landscape Report, Q4 2025. We have also been included on the Inc. 5000 list for 4 consecutive years, and have won several important industry awards, including Sammy, Stratus, and Great Places to Work.

These achievements couldn’t have been accomplished without employees, partners and most of all our customers. And our vision for next year will only build on the success and the momentum we’ve created together.

Wishing all of you a Merry Christmas and all the best for 2026!