Second Straight Top 1% Ranking Highlights
Anteriad’s Data Quality and Transparency for B2B Marketers
Rye Brook, NY, (May 16, 2023) - Anteriad today announced that the company placed in the top twenty providers reviewed in Neutronian’s Q2 2023 Data Privacy Scores report. The Data Privacy Scores (DPS) review publicly available data to provide marketers with a summary view of data quality indicators that may guide their data investment decisions across martech, ad-tech, social, data, analytics and other marketing provider categories. This is the second report that places Anteriad at the very highest level of data privacy.
“Anteriad is a proven leader in data privacy and our Q2 report has placed them in the top twenty of all providers we reviewed. In this report, we’ve made a number of updates, and Anteriad continues to score well due to their rigorous approach to transparency and compliance,” said Lisa Abousaleh Co-CEO and Founder at Neutronian.
Neutronian’s DPS provides verification and ranking of companies and domains based on data privacy, and establishes a standard for data privacy verification that provides this transparency and allows organizations to evaluate partners more effectively. The latest report reflects a number of enhancements including a deep dive into opt-out practices, new companies added to the ratings list, and an additional category focused specifically on companies that collect sensitive health-related data or provide health-related information.
“Neutronian is one of only a few organizations that understand how to measure and score data quality. Their rigorous approach ensures that B2B marketers can be extremely confident that a high score equates to true best practices in data privacy and quality,” said Karie Burt, Chief Data and Privacy Officer at Anteriad. “Our attention to data -- privacy, quality and accuracy -- is a major competitive differentiator and a key component of our ability to deliver results for our B2B customers.”
About Neutronian Data Privacy Scores
Neutronian Data Privacy Scores (DPS) provide verification and ranking of companies and domains based on an assessment of data privacy. With an increasing number of high-profile privacy fines and lawsuits, it is clear that more transparency is needed across the marketing ecosystem. Neutronian’s Data Privacy Scores establish a standard for data privacy verification that provides this transparency and allows organizations to evaluate partners more effectively. Learn more here: https://neutronian.com/ratings/data-privacy-scores/
About Anteriad | anteriad.com
Anteriad puts B2B marketers in front of their next customer and ahead of their competition. Companies such as IBM, Microsoft, Forbes, SHRM, and Lenovo have benefited from our high-fidelity B2B buyer data, full and self-service multichannel execution, tele-based conversion services, analytics, and expert advisory to generate impactful ROI multiples. Our award-winning Anteriad Marketing Cloud platform tracks more than 500 billion buyer-related signals each month. BNZSA, our international division, delivers GDPR-compliant data and qualified prospects directly to sales teams with BDRs that offer local expertise in 26 languages. Start creating your future today – get to know us at https://anteriad.com/.