Anteriad After-Hours: Sydney

Anteriad is excited to host another After-Hours engagement in Sydney on Thursday, 20 November. This exclusive cocktail reception series and evening of insights bring B2B marketers together for connections and conversation on the topics that matter most. 

This instance introduces Global Playbooks, Local Wins: The APAC Marketing Balancing Act, and dives into how global brands are bringing their strategies to life across APAC. 

We’re excited to collaborate with Kylie Summerhayes, Senior Director of Media at Salesforce, and Shivani Patel, VP at Dentsu B2B ANZ, as they share their insights and ideas on staying true to global strategy while resonating with local realities. We encourage an open forum discussion with our guests to explore: 

• Balancing brand globally and regionally 

• Media modeling meets culture 

• Managing global stakeholders 

• Unique APAC differences that matter 

• When local culture overrides the global playbook 

• Feedback growth between global and local teams 

Our guests will connect with peers, swap stories, and sip something good while getting inspired by how global and local teams are achieving success. 

📆 When: Thursday, 20 November
📍 Where: Anteriad, Sydney

This event is by invitation only. Please contact us or your Anteriad sales rep to learn how you can attend.