Demand Generation + Performance Marketing
Your pipeline, perfected by data.
Full-funnel marketing to engage in-market leads and grow your pipeline across all channels. Our data, solutions, and support can be tailored to your needs.
Need help identifying and activating your audience, gaining in-depth marketing intelligence , or an integrated platform to bring it all together? We do that too.
Working with Anteriad, Lenovo experienced:
- 20% increase in leads from website
- 10% increase in web traffic
- 75% of new opportunities are net-new business
- 2x customer visibility
- 28% MQL conversion
- 32x ROI (closed, won business)
Anteriad Demand
Generate better leads and grow your pipeline with full-service multichannel campaign execution. We'll help you build and run effective demand generation campaigns like programmatic advertising, content syndication, and managed email campaigns. Then, we'll qualify your leads to ensure they're a perfect fit for your company.
- Tailored audience segmentation and targeted engagement: Access custom audience segments for laser-focused targeting of your ideal customers and accounts. Maximize campaign effectiveness by pinpointing in-market buyers using intent data and AI-driven recommendations.
- Full-Funnel campaign activation: Activate comprehensive full-funnel campaigns effortlessly across all your preferred channels.
- Performance analysis and optimization: Gain valuable insights to optimize campaign performance and customer interactions.
- AI and machine learning integration: Get improved intent topic recommendations, scoring, and clustering with cutting-edge AI capabilities.
- Quality data integration: Build your audience with high-quality demographic, firmographic, and technographic data seamlessly integrated into your demand-side platform.
- Assured data accuracy: Be confident you have up-to-date data with our TripleCheck® validation, ensuring lead contact information accuracy through advanced algorithms, human tele-verification, and social media confirmation.
- Lead analysis: Reach the right buyers with meticulous analysis confirming leads align with your target audience, confidently replacing out-of-target leads.
Anteriad Search
Leverage search engine marketing and optimization services to maximize your online presence.
- Full-service search support: Comprehensive SEM strategy, execution, and optimization, coupled with expert SEO guidance to enhance site visibility and effectiveness.
- Keyword expertise: Target keywords for maximum ROI, conduct variation testing, use audience modifiers, and scheduling to drive conversions.
- Expert analysis: Leverage high-quality data analysis to understand the search behavior of your target audience, enabling personalized targeting.
- Certified expertise: As a Google Premier Partner, Anteriad excels in maximizing campaign success, driving client growth through its Google Ads skills and expertise.
- A dynamic approach: We build and implement strategies across search channels based on extensive testing and deep B2B experience on search platforms.
Use Cases
ABM
Reach target audience across media
Fill the pipeline efficiently
Increase site visibility and effectiveness
Powered by Anteriad B2B Data
Data is at the core of everything we do. Our proprietary, privacy-compliant global B2B data leads the industry in depth and scale. We provide verified, complete and campaign-ready information that drives results. Our hyper-granular firmographic, contact and intent data equips you with the information you need to reach the right buyer.
We provide:
- Multi-channel information to increase your reach across digital, email and direct marketing campaigns
- Firmographic, demographic and technographic data to target the right audience
- Contacts at 100% of Fortune 1000 companies
- In-depth contact-level data including title, function, purchase activity and social validation
- High-quality, clean, and complete data analyzed and processed by our proprietary hygiene techniques and advanced AI