Skip to content
icon-magnet-people
Optimize reach across channels with our self-service solutions, featuring high-fidelity B2B data and custom audiences.
icon-bdr-sdr
Boost sales with expert BDRs and SDRs focused on prospecting to closing with key decision-makers.
icon-graph-search
Enhance engagement with buyers using our managed services, which leverage global B2B data and proprietary technology.
icon-brain-lightning
Access insights for data-driven decisions and trend analysis in marketing with our analytics services.
Streamline demand generation and programmatic advertising with our award-winning integrated platform.
amc-screenshots
AnteriadMar 12, 2024 12:17:35 PM< 1 min read

Appeal to digital natives with new B2B marketing strategies

Dee Blohm’s latest article on Forbes Communications Council is on appealing to digital natives in B2B marketing. As digital natives continue to shape the workforce, B2B marketers need to adapt their strategies or risk losing relevance with this tech-savvy generation. Insights include:

  • Understanding digital natives' preferences and behaviors
  • Leveraging new channels like interactive content and influencer marketing
  • Creating authentic, personalized experiences across channels

    Forbes-2024