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Audience Identification + Activation
Self-service solutions providing high-fidelity B2B data with custom and always-on audiences to help you reach the right people across all your channels.
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Managed services to help you identify the right buyers and drive full-funnel engagement with our high-fidelity B2B data and proprietary technology.
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Anteriad Marketing Cloud
Manage your demand generation and programmatic advertising all in one place with our integrated platform—an award-winning self-service or managed platform to address your specific business needs.

How Fractional Executives Fuel Business Growth

Fractional executives offer a flexible and cost-effective alternative to hiring full-time employees, allowing you to tap into their expertise for specific projects or initiatives without the long-term commitment. They can bring a fresh perspective to your team and inject new ideas to drive growth.

In the video, Cara Posey emphasizes the importance of finding the right fit when it comes to hiring a fractional executive. You’ll learn what to look for in a candidate, including their experience, skill set, and ability to work collaboratively with your existing team.

Posey also shares her tips for successful onboarding of fractional executives. She stresses the importance of clear communication and expectations, as well as providing them with the necessary resources and support to get up to speed quickly.

Whether you’re considering hiring a fractional executive for marketing, finance, HR, or any other role, this conversation provides valuable insights and advice to help you make an informed decision.