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Case Studies

98% higher click-through rates on social media and 1900% higher programmatic click-through rates

Global Digital Company Partners with Anteriad to Enhance ABM Performance In 2021, global independent digital company PMG partnered with Anteriad to drive enhanced Account Based Marketing (ABM) performance. The team […]

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Case Studies

133% lift in campaign performance and 6x ROI for company client

Major IT Marketing Provider Sees 133% Lift With Anteriad B2B Marketing Solutions Challenge A major provider of marketing and sales support for IT resellers found that the old ways of […]

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Case Studies

4:1 return on ad spend for acquiring new members

SHRM Earns a 4:1 ROI By Leaning Into Email as part of a Multi-Channel Strategy Since 2016, Anteriad has been a trusted partner for the Society for Human Resource Management […]

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Ebooks

Quick Start Guide to Intent-Based Marketing

Intent-Based Marketing Series: Part 1 Welcome to the Quick Start Guide to Intent-Based Marketing resource page! Here, you’ll find valuable information about how to implement intent marketing in your strategy […]

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Ebooks

4 Steps to Build Your Optimal Audience

In an ideal world, buyers would contact potential vendors as soon as they decided to purchase a solution. Unfortunately, that’s not the world we live in. In 2015, Google found […]

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Ebooks

How to Select an Intent Data Provider

Intent data is intelligence that measures an individual’s interest in a product, service, or general business topic. Intent data can come from a variety of sources. As prospects search the […]

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Checklists

Checklist: How to Select an Intent Data Provider

Investing in an intent data solution is one of the best decisions you can make for your go-to-market strategy. However, there are a lot of solutions out there, and you […]

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Case Studies

80% reduction in cost per lead and 90% net-new names in the database

IT security firm improves ROI and drives growth. Heading into the fourth quarter of 2021, the Gigamon marketing department set a high bar for their ABM campaigns. The goal was […]

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